Users will soon have a fresh option that enables them to reduce the amount of AI-created content appearing in their streams. This initiative comes as the company disclosed that it now features over 1 billion AI-generated clips.
Trial and Implementation
This change is being tested over the next few weeks before a widespread rollout. This shift aligns with a rise in AI-generated material, spurred by recent AI video creators.
The Broader AI Trend
Recent reports that almost 10% of the quickest rising video streams on another major platform primarily display clips produced artificially. A significant portion of this material is deemed low-quality AI content, a label for substandard, mass-produced content that is often nonsensical or bizarre.
Based on user feedback that a lot of users appreciate content created using AI tools, from AI artwork to educational videos, and we aim to provide users the option to see more or less of that, depending on their own likes,” commented a spokesperson.
Scale of AI Content
TikTok shared that there are now 1.3bn videos on its network labeled as made with AI. Collectively, in excess of 100 m media items are uploaded to the service each day, making AI-generated material a limited portion of its complete catalog.
User Control Features
Users will be able to limit or boost the amount of artificial media they watch by accessing the “manage topic” option in the app and choosing the AI content topic. Additional categories that currently be adjusted under the setting encompass current affairs, fashion, aesthetics, and choreography.
Content Labeling and Policies
The platform’s guidelines require creators to identify convincing AI-made content, and it forbids dangerous AI impersonations of public figures or emergencies. Any authentic-looking AI video that is unmarked can be deleted under its user guidelines.
Furthermore, the app will from now on apply an artificially created tag to content produced via its proprietary AI systems, or identified by an collaborative effort for spotting content made by AI. This measure is aimed to help prevent users from trying to circumvent the disclosure requirement.
Educational Initiatives
The company is furthermore establishing a $2m AI literacy fund for professionals and organizations to produce learning resources about using AI responsibly. This project will assist charitable organizations focused on teaching coding and technology.
Content Safety Approach
The video-sharing app has justified its moderation strategy, amid discussion over plans to lay off hundreds of safety staff in the United Kingdom. The company is expected to cut a significant number of roles in its content moderation team in London, with trade unions and online safety experts expressing worry that people are being substituted by automated systems.
A trust and safety lead clarified that human moderation would continue to be important, but artificial intelligence can shield workers by removing the most graphic content ahead of it is viewed by staff. The platform stated a notable drop in shocking and graphic content reviewed by content reviewers over the last 12 months due to intervention by its automated systems.
It is vital to combine staff and AI to maintain a secure environment,” she said. “We’ll have staff as involved in the system, but we also think it’s very important to minimize viewing of unsafe media as swiftly, which is where a extensive automated help is really helping us work at speed.”
