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The Corporate Battle Over CNN Reveals The Extent to Which Flawed American Journalism Has Become.

On Thursday evening, while unconfirmed reports spread regarding the Brown University gunman, the network's Kaitlan Collins posted on social media, pointing out the conflicting information and directing people to her network’s 9pm newscast.

Although CNN is certainly not a perfect news source, her words resonated for numerous observers. It stands as one of the organizations where you can find grounded and largely dependable reporting – notably during breaking news situations like the one developing near a New Hampshire storage facility.

An Uncertain State Amid a Corporate Tug-of-War

But the news network, now middle-aged, finds itself in a uncertain situation as two huge media empires vie for ownership of its corporate owner, Warner Bros Discovery.

Whatever the outcome, the future of CNN has become part of a high-stakes game of corporate ownership, instead of as a question of what serves the news-consuming public.

“Here is one more case of the fundamental flaws with origins in many years of regulatory actions,” noted Victor Pickard, writer of “Democracy Without Journalism?” and a media policy professor at the University of Pennsylvania.

The speculation about which company will control Warner Bros Discovery – will it be Netflix or Paramount Skydance? – misses a broader point.

“It is often framed as a corporate drama with influential figures as the main characters, but there is very little discussion of the common good,” Pickard added.

The Complicating Layer: The Former President

The CNN scenario is further muddied by Donald Trump’s views about a network he has consistently labeled as perhaps his primary “fake news” foe.

Recall the cries of “CNN sucks!” at the president’s rallies, his administration’s punitive withdrawal of reporter Jim Acosta’s press credentials, or his sparring with Collins in press briefings.

Trump now claims that CNN needs new ownership. This can be interpreted as ownership that will shield him from criticism and scrutiny. That is a factor in why he seems to support Paramount Skydance, which has made a aggressive takeover attempt.

There is a basis to prefer that bidder more. For one thing, it is led by David Ellison, son of the Trump-friendly Larry Ellison, one of the world’s richest people.

The company, owner of CBS News, also recently installed the conservative Bari Weiss, noted for her “anti-woke” beliefs, as the top editor of that storied news network.

An Outcome of Continued Instability

Notably, if Netflix is successful, CNN and other cable outlets would first be carved out into a separate entity. Such a move could be a welcome development to many at the network, but it’s far from a guarantee of stability. That arrangement could pave the way for CNN for a future sale. It never ends.

If you ask Timothy Wu, a lot of this is a violation of antitrust statutes, anyway. The prominent critic of big tech’s dominance stated that competition laws should prohibit both deals.

“Both acquisition attempts would be harmful to the country, and both should be opposed by anti-trust authorities,” Wu argued.

The Core Problem and a Path Forward

Regardless of the resolution regarding CNN, the underlying crisis remains.

“The present media landscape is a profoundly structure that undermines democracy, but we ought not succumb to the belief that change is impossible,” Pickard said. Regulatory choices – dating back to the 1930s and 1940s – helped to build this overly commercial monster, and different policy decisions can fix it.

Can reform occur in an era where the head of the FCC won’t even affirm that the agency is independent? Change is highly improbable now, but that should not imply it will never happen.

Policies that support independent news organizations, reinforce local journalism, finance public media, and prohibit the concentration of media power in very few hands are achievable – they are vital for a robust democracy.

Regarding media ownership, bigger isn’t better. And news organizations including CNN shouldn’t be pawns in the latest corporate chess match.

By

Rebekah King

A seasoned business consultant with over 15 years of experience in helping SMEs scale effectively across various industries.

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